A luxury yacht agency, shaping refined experiences on the water
Trusted by owners, charter clients and captains since 1988, we combine global access with local expertise across yacht support, charter and sales.
Every journey feels seamless. Access the world’s most desirable destinations with a private yacht charter.
Triple 888 Eight
2008
8
30m / 97'1
A motor yacht designed for comfort, capability, and relaxed exploration. Outdoor living is at the heart of Triple 888 Eight. The large semi-covered sun deck features a jacuzzi surrounded by sun pads, an outdoor bar, and a BBQ area ideal for dining or unwinding after a day on the water.
Sereno
Expert Guidance. Exceptional Yachts.
Whether you're entering the market or exploring charter, 37South delivers strategic advice, trusted representation, and tailored support to help you move forward with confidence.
Our Difference
We take a hands-on approach to superyacht travel, taking the time to understand what matters to you. This allows us to offer advice that’s genuinely tailored, not templated. It’s a more personal way of working, built on experience and attention to detail.
Why 37South
We operate to high professional standards, with a strong focus on transparency and consistency. Our membership with MYBA, AYSS, and NZ Marine reinforces our global network and commitment to industry best practices.
The Advantage
We’re proudly New Zealand owned and operated, with experience that extends across the globe. Having travelled and worked across 80 countries, we bring a broader perspective and a clear understanding of how to make the most of your time on the water.
Our Story
Founded in 1988 by former superyacht captains, 37South was built on real experience and a clear goal: to provide expert support and exceptional service. Based in Auckland, New Zealand, we take a considered approach to yachting, favouring quality over volume and long-term relationships over transactions.
Our Services
